Brand & webdesign
Development and management of the complete brand identity and website. From positioning and visual style to structure, content, and ongoing development.
PORT
OF
UTRECHT
Creative director | Brand, web & communication (In-house)
Program for cargo transport by water
Port of Utrecht is a program office dedicated to stimulating and simplifying freight transport by water in the province of Utrecht. The program connects public and private parties and works toward better utilizing waterways as a sustainable alternative within logistics chains.
Since September 2023, I have been working through Casa Trasera as Port of Utrecht’s dedicated creative partner. I am responsible for the complete creative foundation and its ongoing development. From branding and website to communication, content, and events, I collaborate closely with the team and involved stakeholders to ensure a clear, consistent, and professional presence.
Communication & graphic design
Responsible for all communication outputs, both online and offline. From publications and presentations to graphic materials for a wide range of target audiences.
Socials & event management
Development of social content and support for events and gatherings. Focused on visibility, connection, and strengthening the network.
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One recognizable foundation
A consistent brand identity and digital environment that provide structure and clarity for communication with public and private stakeholders.
Clear positioning of the program
Port of Utrecht is clearly positioned as a connecting link within freight transport by water in the region.
Stability and continuity
One dedicated creative partner ensures clarity, consistency, and room for further development.